Steve Jobs is remembered for transforming Apple into one of the world’s most influential companies. But his greatest comeback began with one of his biggest failures.
In Steve Jobs in Exile, Geoffrey Cain explores the turbulent years after Jobs was pushed out of Apple in 1985. At NeXT, Jobs pursued ambitious ideas, burned through money, missed deadlines, alienated colleagues, and watched his beautiful computers struggle in the marketplace. Yet those failures forced him to confront the limits of his perfectionism and rethink how he led.
Along the way, NeXT developed technologies that helped create the World Wide Web and eventually became the foundation of Apple’s future operating systems. Pixar’s success also taught Jobs the value of collaboration, patience, and trust.
By the time he returned to Apple, Jobs was no longer the same leader who had been forced out.
Read the Instaread summary of Steve Jobs in Exile to discover how failure, exile, and reinvention created one of technology’s greatest second acts.
