How to Be Cool

Step One: You have to put in the effort. Matthew McConaughey had to work hard at being cool. To get people’s attention in Hollywood, he couldn’t just let a fancy red sports car do the work. He had to be fun and engaging. Before McConaughey was an actor, he was in film school. But he realized […]

Why Beliefs Are Resistant to Change

Most of us regard our beliefs as rational. More often, though, moral reasoning is more like a politician than a scientist: it seeks justification and support, not the truth. This bias means that we’re heavily inclined to assume that our beliefs are correct—even when presented with evidence that proves otherwise. Psychologists call this phenomenon confirmation […]

Why the Numbers Won’t Lie

Sometimes opinions just aren’t enough. To truly understand the status of your company at any given moment, you need hard data. Perhaps you’ve heard the old saying that what gets measured gets managed. Seeking out data is always the first step in improving a process. Therefore tracking the right numbers for your company is a […]

Blueprint for a Better Life

While Siri (and Google, and Alexa) can instantly answer almost any question, they don’t know anything about our emotional lives. We all ask each other “How are you?” seemingly countless times a day. It’s become such a reflex that we rarely notice when we say it, and almost never give an accurate answer. We don’t expect, […]

Why Are There So Many Conspiracy Theories?

History tells us that deadly epidemics tend to bring about the spread of misinformation. The current pandemic has fueled many conspiracy theories regarding the nature of COVID-19 and its spread. Misinformation networks have been accelerated and extended by modern technology. That includes social media platforms like Facebook and YouTube. Bad information about the supposed cures […]

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