Can Marketers Have Soul?

Most marketing is soulless and self-centered—an interruption of someone’s life just to catch their attention. What if we told you there’s a better way? In Know What You’re FOR, marketing guru Jeff Henderson teaches us what to do, especially if you’re experiencing a decline of sales and momentum. He focuses on how to create powerful, lasting […]

Who Will Rescue The West?

Over the last few decades, income has fallen for the middle and lower classes while the costs of housing, health care, and higher education have soared. This has been caused by unregulated monopolies, globalization, soft corruption, and shortsighted economic policies. In today’s Instaread, The Economics of Discontent, the economist Jean-Michel Paul points out how Western governments continue to […]

Don’t be Your Own Worst Enemy

Everyone has a story. Today’s Instaread summary will change the way you conceptualize and tell that story, to yourself and to other people in the world. In Choose Your Story, Change Your Life, storyteller and keynote speaker Kindra Hall explains what stories are, explores their power, and details how you can rewrite the bad ones into better […]

Apple at a Glance

Apple has been one of the few companies in Big Tech untouched by mass layoffs. One of the reasons is Apple CEO Tim Cook, who has relentlessly focused on building the business. But there has been a creative cost. What happens when a company loses a driving force like Steve Jobs? Our Instaread on After Steve lays […]

Adapt or Die

It’s survival of the fittest out there, and Instaread is here to help you evolve. Today’s summary explores how leaders must adapt to stay relevant. In Leadershift, leadership expert John C. Maxwell explains the shifts in mindset that leaders must make. Leadership, like everything else, keeps evolving, and leaders need to keep learning and rediscovering what […]

The King of Bad Bosses

In the US, big bosses such as CEOs, entrepreneurs, and venture capitalists are hailed as the most brilliant minds. Increased shareholder value is celebrated as if it were a major medical breakthrough. But the tactics and strategies they use—downsizing, outsourcing, deal making, and shareholder primacy—are destabilizing the middle class and making the world a more […]

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