Jordan Belfort spent almost two years in prison for securities fraud and money laundering before he wrote the bestselling memoir that became The Wolf of Wall Street, the 2007 film starring Leonardo DiCaprio. Now he’s an entrepreneur and a motivational speaker who has consulted for more than 50 public companies. Our latest Instaread examines his sales secrets.
Belfort has developed a step-by-step system for training salespeople. Tip #1: don’t commit securities fraud. (Of course we’re kidding. That is solid advice, though.) More seriously, Belfort says there are three elements that must line up in a potential buyer’s mind before you can close the sale. Learn what they are in our Instaread on Way of the Wolf.