How to Be Cool

Step One: You have to put in the effort. Matthew McConaughey had to work hard at being cool. To get people’s attention in Hollywood, he couldn’t just let a fancy red sports car do the work. He had to be fun and engaging. Before McConaughey was an actor, he was in film school. But he realized […]

How Did Jay-Z Turn Things Around?

When Beyoncé released her album Lemonade in 2016, the world waited to see how Jay-Z would respond. She wrote the album to vent her feelings about her husband’s infidelity, a subject that can be taboo. To many people’s surprise, Jay took full responsibility for his actions. He had evolved into a man who can to express his feelings and take […]

Every Sale Is the Same

With economies around the world shaken by the effects of COVID-19, making a sale is more challenging than ever. What distinguishes stellar salesmanship from mere survival in any competitive field is the realization that every sale is fundamentally the same. Unsuccessful and middling salespeople tend to approach each sales situation differently, itemizing and weighing the […]

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