How to change minds

Fun fact: in the 1100s, most people believed that barnacle geese grew on trees. They never saw bird’s eggs because of migration, which was an unknown concept at the time. The myth persisted for nearly 500 years, when explorers finally found nesting sites. People Have Always Had Weird Beliefs A lot of commentators blame politics […]

How to build business fast

The heart of any successful business is its marketing, not the quality of its product or service. A solid selling system is critical, but too many companies make it an afterthought. Our latest Instaread runs through a number of highly effective strategies for making sales the cornerstone of your money-making success. Educate the Customer One […]

Why your work should come second

Leisure time used to be a sign of status. But somewhere along the way, workers — especially Americans — started measuring success by investing more and more hours for more income. Research suggests that working less actually boosts productivity and creativity. How can we cut back? Work Less, Live More Josh Epperson is a 38-year-old […]

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